Showing posts with label sedan. Show all posts
Showing posts with label sedan. Show all posts

Thursday, May 3, 2012

1941 Cadillac Fleetwood Advertisement

     In an earlier post about a Cadillac fighter plane illustration I had played with the idea that Wally did a great deal of work for General Motors during World War II because of his experience doing illustrations for Cadillac in the late 1930s and early 1940s.  Here is one of those illustrations.

Cadillac Fleetwood Advertisement by Walter D. Richards

     While a specific date is no where to be found on this illustration, I would guess it is Cadillac's series 67/75 Fleetwood limousine.  It was introduced in 1941 as one of Cadillac's premiere luxury vehicles.  Here's the wikipedia take on this series.  
     What is also interesting about this illustration is that it is a color proving stock for Fortune Magazine, where it was published.  This scan below is the backside to the above illustration for Cadillac.  

1941 Cadillac Illustration Color Proving Stock for Fortune

     Someday, when I can find the time, I'd love to know more about what this proving stock really is, and what role did it play for Fortune Magazine.  Furthermore, why did my grandfather have this in his possession?

Sunday, January 8, 2012

LifeGuard Safety Tubes - A Goodyear Tire Commercial from 1947

GoodYear_LifeGuard_Safety_Tubes_November_1947_Saturday_Evening_Post_Web
      Over a several year period following WWII, Wally did a series of advertisements for Goodyear's product, the LifeGuard Safety Tube.  This one appeared in the Saturday Evening Post in November of 1947.  According to this startling advertisement, the LifeGuard Safety Tube could save your life should you blow out a tire driving along a narrow cliff-ridged icy road in Minnesota.  Considering safety standards in your average car in the 1940s, I should think even at 25 mph a tire blowout could have more serious consequences than today, no matter what the scenario.  After a (very) brief online search, it appears that Goodyear first introduced this extra-tube-in-a-tire in 1934 and it evolved into a variety of products over the next half-century.
     Wally made several of these commercials featuring these 'BANG' scenarios, but I found this one a bit amusing.  Can somebody explain why these hunters are using a red sedan with no rack for a hunting trip?